Lavazza
For many people, Lavazza coffee is synonymous with the best Italian coffee. Is Lavazza really the best coffee?
Let's start at the beginning, i.e. the history of the Lavazza brand and coffee. It all started in 1884, that is more than 100 years ago, when the young, ambitious and full of ideas Luigi Lavazza decided to go to Turin and start his adult life, which, as it turned out later, was very interesting.
LAVAZZA COFFEE THEN AND NOW
In the beginning, Luigi didn't have much to do with coffee, but after a while he decided that coffee would be his main product in the shop he ran and thanks to this, he would be able to develop. What distinguished the coffee sold by Luigi Lavazza was the use of blends of different types of beans, since such a solution was not very popular until now. During many years of activity, Luigi Lavazza introduced different solutions and invested in modern technology, so that after a few years, Lavazza coffee could become the most popular coffee in Italy . At present, Lavazza coffee is not only famous and popular in Italy, but also all over the world. Lavazza coffees are available in more than 140 countries around the world and their taste and brand tradition are highly appreciated.
Today, Lavazza, with a 45% market share and operations in more than 140 countries, is the undisputed number one among Italy's largest coffee producers. Every day, around 17 billion cups of Lavazza coffee are drunk worldwide.
WHAT'S THE SECRET OF LAVAZZA COFFEE?
The success of Lavazza coffee undoubtedly underlines the value of tradition, professionalism and at the same time modern technical solutions. The popular blends such as Lavazza Crema e Aroma or Lavazza Qualita Oro beans are coffees that are particularly popular with people who make coffee at home in a fully automatic machine.
In contrast, coffees in the blue Lavazza series, such as Lavazza Gran Espresso beans or Lavazza Super Gusto beans, are flagship blends of a special series of Lavazza coffees for use in cafés and restaurants. Lavazza coffee is certainly a very good coffee, but it certainly cannot be described as the best Italian coffee.
We offer many Italian coffees that may prove to be a much better choice than Lavazza coffee. Nevertheless, we recommend you to familiarize yourself with Lavazza's coffee range and choose the blend that might be the best coffee for you.
Lavazza is a coffee that many people associate with Italian coffee, and this is due to Lavazza's enormous popularity. Currently, Lavazza coffees can be found more and more in shops and supermarkets, but in our shop we offer 100% original Italian Lavazza coffee at very attractive prices. We are convinced that the wide range of Lavazza coffees available in our shop will satisfy the expectations of every Italian coffee lover.